News Releases

FOR IMMEDIATE RELEASE June 21, 2004

COMMUNITECH ADDS MRO DIRECT, INC. TO CLIENT ROSTER

PITTSBURGH, PA: CommuniTech announces that it has been selected to develop and implement strategic marketing initiatives for MRO Direct, Inc., located in the South Side of Pittsburgh (www.mrodirectnet.com). The program will initially involve the development of a customer testimonial/case study program and Website initiatives.

MRO Direct, Inc. is a new, distinctive option for manufacturing companies to manage the purchase of Maintenance, Repair and Operating (MRO) materials for their facilities. Formed in 2002, MRO Direct provides procurement programs for MRO products from the Industry’s broadest MRO supply chain; continuous improvement process that optimizes MRO product costs; and, Internet-centric electronic transactions for ordering, receiving, and payment processes. The result is the lowest total cost solution for organizations purchasing miscellaneous MRO supplies (typically about 20% of the total purchasing activity of large organizations, but consuming over 80% of the administrative costs). MRO Direct can effectively reduce the total acquisition cost for many customers by 20% or more (greater than 10% savings can be realized immediately).

“After researching various options, we concluded that CommuniTech is the ideal firm to assist with our marketing projects,” said Don Belt, president and CEO of MRO Direct, Inc. “We were impressed with the firm’s technology-based marketing expertise, particularly with regard to procurement and supply chain products and services. We look forward to a productive business relationship with CommuniTech.”

About CommuniTech
Founded in 1996, CommuniTech is a Pittsburgh-based marketing firm specializing in the technology sector, offering services that range from complete marketing strategy development through full-service implementation. In addition to the tech industry, CommuniTech also provides services to the consumer, health care, nonprofit, manufacturing, education, hospitality, finance, utilities, and services markets. The firm is based in Bridgeville, PA (Allegheny County), just outside of Pittsburgh, PA. For more information, contact CommuniTech at 412-221-4550 or visit www.mktgcommunications.com.

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Copyright © 2004 MRO DIRECT, Inc.